How to get started for an influencer: 3 easy steps

A CPA-offer pays for a result rather than for the placement itself. With a regular ad deal the advertiser and the influencer agree a fixed price for a post or a video, and that price is paid once the ad goes live. With a CPA-offer the reward is tied to a target action the advertiser defines — a registration, an order, an installed app, a filled-in form — and it is counted every time someone who came through the influencer’s link completes that action.

For advertisers. Publish the offer as a public one, so that every influencer whose platform matches your requirements can see it, and state three things in the brief: the target action you pay for, the reward per action, and how long the campaign runs. You pay for the actions you receive, so the budget follows the result — but expect fewer influencers to take a CPA-offer than a fixed-price one, since the earning is not guaranteed for them.

For influencers. A CPA-offer suits an audience that acts on recommendations: the better the product fits your subscribers, the more you earn from the same post. You get a personal link to publish, and every action taken through it is counted for you. Check the reward and the target action before accepting — an action that is hard for your audience to complete will earn little however good the placement is.

The prices and conditions in either model are set by the two sides directly, and every placement is tracked in the platform statistics for both of you.

Start by deciding what you want from the service, and pick your role on the website accordingly:

1. Be an advertiser (customer) who buys ads from influencers;
2. or an influencer (executor) who sells it.

The switch between the two modes appears in the top left corner of apps.epicstars.com once you have registered or signed in.

If you are an influencer

The first thing to do is add your ad platforms to the system: those are what advertisers search through, and what appears in the search results.

And if you want to promote your own channel, switch to Advertiser mode and search for influencers to advertise it.

It is worth reading the other guides that help you settle into the system — for example, How to get started for an influencer: 3 simple steps.

If you are an advertiser

Find executors yourself: use influencer search and its filters to find suitable influencers and offer them your task. Those who are interested reply in the transaction chat.

Our help centre, online chat and support team are at your disposal — we are always glad to answer questions and hear suggestions.

Prefer not to run the search yourself? Our influencer marketing agency can handle sourcing, outreach, and reporting for you end to end.

P.S. Before you go, check the contact email in Profile Settings — that is where notifications about new applications and replies to advertising tasks are sent.

We wish you every success!

Step-by-step instructions on how to connect to the marketplace via a telegram-bot:

1. Find @ChannelAnalyticsBot
2. Send the command “Connect the channel” to the bot.
3. Send a repost from your channel to the bot (post with text, without pictures. It should be your own – not a repost from another channel). The channel must not be private or a chat.
4. The @ChannelAnalyticsBot bot should be added to the administrators of your channel so that it can deliver the code to you (you don’t have to give the rights to manage your channel).
5. Open the list of channels via the command: “My channels”
6. Click on the button with the added channel.
7. By clicking on the “Done” button – you confirm the right to own the channel to the bot.
8. Open the list of channels via the command: “My channels”
9. Click on the button with the added channel.
10. Click on the button “Epic-code” and completely copy this code from the word EPIC to the last digit / letter.

It is recommended not to remove the bot from the channel administrators – it periodically collects and sends up-to-date information about the number of subscribers.

We don’t accept the following topics for advertising:

• Fraud services ads;
• Tobacco products ads;
• Drugs ads;
• Medicine ads;
• Seminars, courses, training manuals ads;
• Copies of original brands/ fake brands ads;
• Financial pyramids ads;
• Casino and gambling ads;
• Religious topics and “magic” goods and services ads.

If an advertiser registers on the EPICSTARS platform to promote any of the topics above and tops up their balance using Y. Kassa, the administration refunds the money, less the commission charged for the top-up (other commissions and taxes may also apply).

A metric showing how interesting an ad platform and its content are to its subscribers. It compares the total number of subscribers, or the number of people who watched a particular piece of content, with the number of online actions — likes, comments, reposts. The resulting proportion tells you how many of the subscribers are genuinely engaged.

The “Favourites” function is available in Advertiser mode and lets you add influencers you are interested in to your own lists. It is useful while preparing a campaign, when you want a shortlist of suitable influencers without sending anyone a transaction request yet.

A few things worth knowing about it:

1. You can add an influencer to your favourites by clicking the star icon in influencer search.
2. You can go directly from this list to the search, where you can offer your task to the same influencers.
3. While you are in the search for influencers, you can choose the list you need and switch between them directly from the filters.
4. Favourite lists of influencers are created for each social network separately.
5. Your favourite influencers can be added to the list directly from the search page.

This indicator calculates the average number of views on the YouTube channel based on the statistics of the last 5 videos, applying a smoothing median to them. This indicator can be used to predict the coverage of your future ad placements.

This indicator, located on the Youtube-platform card, appears as soon as you start limiting the audience you want through filters. It shows what share of the audience you specified in the filters will see your video on the selected platform.

Our service is an ad marketplace for the stars and celebrities of social media. You no longer have to spend hours searching for the influencers or advertisers you need, or juggle browser tabs and messenger windows — this is a single platform that brings all of it together and helps you meet your marketing objectives quickly.

Advertisers can offer tasks for placing advertisements in video clips, posts, photos of well-known influencers and other popular people, and the executors (influencers) can accept those offers and select other ad tasks, and fulfill them on the conditions that suit them (for money or barter transactions – whatever is more convenient).

You can find different topics: from childish subjects (toy review, educational channels) to grown-up ones (news, blogs, fashion, technology, humour, cars and much more).

EPICSTARS is an authorised partner of the following social networks: Youtube, Instagram, Facebook, Twitter, Telegram.

That means those networks have verified our service and approved it as a technology platform for buying and selling advertising. It is also why ad platforms are only ever added to EPICSTARS through the official social network API.

This approach means:

1. the login and password of your social account or channel cannot be obtained through it;
2. EPICSTARS never requests the right to publish content on your behalf without your permission.

Some users — particularly those authorising from a phone — see a pop-up window asking for a login and password. That window belongs to the social network itself, which you can confirm by checking the address bar of your browser.

EPICSTARS does not receive, store or use the login and password of your social media account.

We have a constantly growing database of executors (influencers) ready to work on your advertising proposal within the shortest time and with maximum efficiency.

Every influencer in the database is connected through the official social network API, so we see their real statistics and know which platforms are genuinely effective.

In addition, we offer a full range of tools for searching, selecting, organizing, monitoring, collecting and reporting on statistics for each advertising placement, displayed in a single convenient interface for both the influencer and the advertiser.

Moreover, we work as an influencer marketing agency and are ready to conduct the entire advertising campaign on a turn-key basis for you.

At the moment you can take the advantages of working with the following websites:

• YouTube;
• Instagram;
• Twitter;
• Telegram;
• Facebook.

Of course! The opportunity to start a dialogue with any influencer or his representative becomes available immediately after the registration.

The only requirement is that channel (platform) subscriber number shall not be less than 1000 and it shall not contain the materials violating the law and conditions of social media network in which it is placed.

You can add any number of platforms to your account, as long as each of them meets the EPICSTARS platform requirements.

You can change your password in Settings => Security. Just enter the new password you would like to use.

When you register, you choose one of two roles — and you can always change it later:

1. advertiser (customer);
2. influencer (executor).

If you want not only to post ads as an influencer but also to get, say, reviews of your own videos from other influencers, switch to the advertiser role in the interface and search for the executors you need. Just move the switch to the position you want.

Anything that does not violate applicable law and the ethical morality of society.

We do not accept the following theme categories for advertising:

• Fraud services ads;
• Tobacco products ads;
• Drugs ads;
• Medicine ads;
• Seminars, courses, training manuals ads;
• Copies of original brands/ fake brands ads;
• Financial pyramids ads;
• Casino ads.

If an advertiser registers on the EPICSTARS platform to promote any of the categories above and tops up their balance using Y. Kassa, the administration refunds the money, less the commission charged for the top-up (other commissions and taxes may also apply).

We tried to make the functionality of the website simple and understandable:

1. Be ready to select your role in the service — Advertiser (Customer) or Influencer (Executor). If you change your mind after registration, you can switch it with a single click.
2. Fill in your profile information. It varies depending on the role currently selected.
3. If you are an Advertiser, go to the search, find a suitable influencer using the filters and start a conversation. You can also publish a public offer, visible to every influencer who matches the requirements you set (number of subscribers, and other filters currently in closed testing).

If you are an influencer, you need to add your ad platform to the system and a description for advertisers. Right after that your platform will appear in the search results and will be available for ad offers.

The prices for each specific ad are set directly by influencers or their managers. That’s why you can always agree with them both on the cost of advertising, and on the terms of its placement. You can change them in any transaction in the status of “Request”.

Influencer search is available to users in the Advertiser role. You can filter the list by a range of parameters — number of subscribers, theme category and so on. The short description shows a platform’s main figures and statistics, and clicking “more details” opens the full information about it, along with the influencer’s own feed of posts and videos, right inside the service.

No — we are not an MCN. You integrate incoming advertising and ad requests directly into your own content.

And yes, don’t forget that, for example, YouTube requires you to tag the videos with the advertisement in the video settings. Otherwise, they sometimes threaten to disconnect your channel from the affiliate network.

The public price option lets an advertiser check the advertising rate on your channel. The link to that page is generated automatically and shown in your account settings, in the format https://app.epicstars.com/persons/7/.

To save time answering the same questions from advertisers, add this link to your channel description or to its bookmarks.

Open the About tab and paste the link into the channel description field, or find the Links tab at the bottom of the page and add your personal link to one of the fields by clicking the pen icon. Advertisers then get a separate bookmark showing the prices for placing an ad on your channel.